Uji Tepelene journeys toward green mobility

Uji Tepelene took its first step towards a more sustainable future, by changing its vehicles into 100% electrical ones. It’s one of the first companies in Albania to aim for a more environmentally responsible business model.

McCann Tirana created an awareness campaign, with the slogan: “Drive into the future”. The importance of this journey was further emphasized by the visual style, which intertwined the graphic elements and images of the car itself, the main character of the campaign.

uji tepelene green mobility poster

Communication was channeled on social networks through animated videos, informative images and to engage Uji Tepelene employees a framework and filter was also launched on Facebook and Instagram.

The PR campaign made sure to involve as many people as possible in the Tepelene environmental cause through interviews and press releases in selected media.

uji tepelene green mobility social media

uji tepelene green mobility PR coverage


Creative Director / Flonia Vasia Gjollma

Art Director / Nertila Pere

Junior Art Director / Anila Kondi

Junior Art Director / Kristi Çunga

Client Service Director / Çeltina Lloshi

Account Executive / Milva Avrami

PR Coordinator / Genta Hodo

Senior Account Manager / Jonida Zguro

Social Media Manager / Aurora Sotiri