"McCann Grupa” has changed its name to “I&F McCann Grupa”
Belgrade, December 23, 2013 - "McCann Grupa", one of the leading communication systems in Southeast Europe, will begin operating under a new name "I&F McCann Grupa".
With this change of the name we would like to emphasize the continuity of our agency, which has been present on the market for almost two decades and now successfully operates in the entire region.
"I&F McCann Grupa" successfully operates in eight countries in the region, employing approximately 300 talented professionals. “I&F McCann Grupa” is providing international, regional and local clients with cutting edge strategic and creative services that meet their brand-building needs across all communications channels. The result of the knowledge and commitment, expressed professionalism, creativity and responsibility, reflected in long-term cooperation with our clients and more than 150 awards in domestic and international festivals, including two awards at the most important advertising festival, "Cannes Lions".
Agencies operating within the I&F McCann Grupa are part of the McCann Worldgroup (www.mccannworldgroup.com), whose 111 year history has helped make one of today’s most important international networks, present in more than 120 countries. McCann Worldgroup is a part of the New York-based Interpublic Group of Companies (www.interpublic.com), the oldest American multinational corporation.